Explained as more of a rebirth than a rebrand, Mignon Faget has developed into a model that is additional than a provincial jewellery selection – and their new appear signifies just that.
NEW ORLEANS, Aug. 23, 2022 /PRNewswire/ — When Mignon Faget has been perfectly set up in New Orleans for more than 50 several years, the firm has grown with the many years that have handed. Even though the Mignon Faget Collector hasn’t altered, they unquestionably have ongoing to increase in new marketplaces. With this growth arrives even far more option to evolve and mature their Collectors with much more range amongst model, age, and gender. Right now, the business announces it has accomplished a big rebranding. Hoping to have interaction with a new age of collectors looking for one thing a tiny off-script, Mignon Faget has remaining no stone unturned when selecting which way to just take their model into.
It is really properly recognised that Mignon Faget layouts are inspirations pulled straight from the architecture and nature all-around their historic town of New Orleans. The jewellery style and design household brings forward a exclusive feeling of entertaining by their patterns, making pieces for everyone, anytime. The company’s founder and namesake commenced the organization by designing clothes and adorning them with sterling silver pins, rapidly recognizing that the clients had been enamored with the adornments far more than the clothing alone. Just as the jewelry became a attractive conceptualization from the clothes line, the new rebranding was also shaped around time as a result of the luxurious jewelry market place and the evolution of their individual Collector base. The new branding is made up of a entirely new glance, from their logo and monogram to their model colours.
Whilst quite a few organizations working experience a symbol update or colour modify in its life span, this is the initial for Mignon Faget. Updating an about 50-year-outdated brand is a enormous stage into the upcoming and the progress for the company. Chief Operating and Resourceful Officer for Mignon Faget, Maghan Orozsi, states, “In conceptualizing our new branding we looked to our founder. Our past and long term are the eyesight of a fifth generation New Orleanian a pioneer in feminine entrepreneurship, and as a result of her style and design, a cultural ambassador of New Orleans. She cast a business that has prospered for about fifty years. As we system for our upcoming 50 several years, we want to signal our expansion and aspirations for the corporation. Our new logo honors our historical past and appears to be towards our foreseeable future. As classic as it is modern, as approachable as it is complex, just like Mignon Faget.”
Again, getting inspiration from New Orleans, the new brand colours are inspired by the architecture, cuisine, and bayous encompassing the town. Transforming from the legendary burnt purple colour to the contemporary deep and deluxe jade, displays the leaves of hundred-yr-old oak trees as properly as lavish labradorite gemstones. Supporting this robust key tone are hues of “Haint Blue”, taken from ceilings of Louisiana porches “Creole Cream”, from delectable and distinct Southern cooking and, not able to absolutely break-up with custom, retaining a contact of “Mignon Red” to highlight the past and where by they arrived from. Since whilst an update feels necessary, Mignon Faget has no intention of shifting how they serve their collectors and community. Proud to call New Orleans home and thrilled to launch alongside the town into the future, Mignon Faget is prepared to deliver their exclusive designs into the upcoming chapter of its lifestyle.
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