Meet Lubna Najjar, the Designer Driving HER Denim and Lubna Designs

Lubna Najjar serves as a leader for the Columbus Manner Council, the Council of Manner Designers of America Connects management committee and the Central Ohio Superior Business enterprise Bureau. In addition, she recently co-authored The Energy of Branding in Vogue: 2000 and Over and above, a textbook made use of in courses at OSU. But these are just her side gigs. Najjar’s principal target is IL Moda Manufacturer Advancement, which she started in 2012.

IL Moda delivers a slew of choices to acquire budding manufacturers from notion to marketplace. Najjar refers to IL Moda as “full company,” meaning it can assistance with everything from massive-picture ideation to the nitty-gritty of provide chain administration, hiring designers and jogging e-commerce storefronts.

The branding chops that have led Najjar to hold so numerous leadership positions stem from her own efforts in the trend field. She launched Lubna Models as a enthusiasm undertaking in 2011, producing dresses for her stage-daughters and friends although she labored on her MBA at Franklin University. Before long, her styles ended up on runways in New York and she was receiving retail orders. She offered a spinoff label, LD Sport, in 2016.